We live in an era dominated by communication technology. As the ability to communicate increases, mobile apps are being developed at an ever increasing rate. There are already hundreds of thousands available and as Internet access continues to lean more and more in the direction of mobile devices, this number can only increase.
Mobile shopping continues to grow and will soon reach over 200 billion dollars a year in sales. Smartphones are becoming incredibly popular and the majority of smartphone users prefer mobile apps to using mobile ecommerce websites. So, mobile ecommerce apps have become important business tools. However, there are certain usability targets that must be reached if any ecommerce application is to be truly successful.
Let's start with the definition of a ‘ CDO’... From Wikipedia, the free encyclopedia "The CDO is not only a digital expert, but may also be a seasoned general manager. As the role frequently is transformational, CDOs generally are responsible for the adoption of digital technologies across a business. The CDO is responsible not just for digital consumer experiences across all business touch points, but also for the whole process of digital transformation."
Customer satisfaction is a crucial part of success. It generates repeat business and good public relations. As companies strive for customer satisfaction they are leaning more and more on IT solutions including help desk software. Good helpdesk software can improve customer relations and increase the credibility of any company. However, there are certain things you need to do before purchasing help desk software.
Outstanding customer support is a necessary element for success. Startups often begin with only the most basic customer service infrastructure, such as email and small service elements packaged in simple management or productivity applications. They only realize the need for purpose built customer service apps as business increases and the old way of doing things proves inadequate.
It’s obvious that the easier eCommerce websites are to use, the more sales they will make. But what is easy to use? Actually, it’s quite simple. When it comes to eCommerce websites, ease of use simply means that anyone who views the site can comprehend it and use it with only a second or two of learning curve. That quick comprehension is the key to increased conversions. Here are some recommendations that can improve customer comprehension and thereby increase conversions.
There was a time when people thought that brick-and-mortar retail would shrink or perhaps even vanish. But, digital technology is transforming traditional retail, instead. Smartphones are actually driving in store traffic. The smartphone has become a retail assistant, guiding purchases and answering questions like an electronic sales associate.
Mobile customers appreciate a smooth retail experience. They are more likely to revisit and re-shop at sites that offer a stress free interface. Google has done considerable mobile consumer research and here are some of the important elements they have discovered. These elements make for a smooth mobile shopping experience.
E-commerce sites are virtual spaces where people exchange money for products, and that makes them unique on the Internet. This may not seem like much. After all, people make offline purchases all the time. However, the very fact money is changing hands means that e-commerce sites must meet higher standards.
E-commerce is one of the fastest-growing areas in the modern economy. Not only is it important for businesses to have websites, those websites must be as user-friendly as possible if they are to function as sales tools.
Although important strides have been made, there are still five common defects that often show up in website bug testing. These are poor user interface, login credential failure and email deliverability as well as finding critical functions and clumsy or unworkable checkout process.